The Fairtrade label is the only label that includes a guaranteed Fairtrade premium for community projects.
The buyer pays the premium for each purchase directly onto a separate premium account held by the respective producer organisation. Smallholder farmers and workers decide independently and democratically which projects they want to carry out with this premium. Some examples of these are building wells and schools, converting to organic agriculture or subsidised doctor’s appointments.
Fairtrade strengthens the farmers in the South that take part in it, and offers more and better opportunities for women and men. There are currently about 1.5 million people involved in the Fairtrade system in Latin America, Africa and Asia. If one counts their families, 7.5 million people benefit directly from Fairtrade.